The best-selling video game console of Black Friday 2022 in the United Kingdom was narrowly won by the lucrative Nintendo Switch Mario Kart 8 Deluxe console bundle which included a 3 month Nintendo Switch Online subscription. The Nintendo Switch bundle accounted for 42% of consoles sold during Black Friday 2022, while the Xbox Series S accounted for 40% of all consoles sold during Black Friday 2022. However, Nintendo Switch sales are currently down year on year in the biggest games market in Europe, though the console did launch back in March 2017.
Console hardware volumes over Black Friday week are similar to last year and Switch was again No.1. However, overall Switch volumes are way down over Black Friday 2021, as both Sony and Microsoft also targeted Black Friday week with tempting offers.”
GfK boss Dorian Bloch
“Black Friday 2022 was slightly bigger than it was last year (up 4%). It is the eighth biggest Black Friday, out of the ten that have taken place in the UK so far.”
Games Industry
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