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Since its announcement, Starbucks Odyssey \u2013 the company\u2019s NFT rewards platform \u2013 met with mixed reviews until now. According to the global coffee chain, its rollout and overall reception by users has since been described as \u2018unprecedented\u2019.<\/p>\n

Having launched on Thursday, Odyssey was previously being tried out by beta testers, with further testers being added in January next year.<\/p>\n

While originally announced in September, Starbucks Odyssey is effectively a growth from the company\u2019s rewards program. Instead, users earn rewards when they buy any products in-store, along with any activities they take part in on the Odyssey mobile app.<\/p>\n

Whenever a user completes activities in-app, users earn \u2018Journey Stamp\u2019 NFTs, with each commemorating elements of the Seattle-based company\u2019s 51-year history. What\u2019s more, along with being fully tradeable, the stamps and points can unlock exclusive experiences and events.<\/p>\n

For the moment, it isn\u2019t known how many people signed up for its waitlist, but the overall reception of those who have tried it has been very positive. According to the company, 2023 will see the launch of its dedicated marketplace, powered by Nifty Gateway. <\/p>\n<\/p><\/div>\n

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Since its announcement, Starbucks Odyssey \u2013 the company\u2019s NFT rewards platform \u2013 met with mixed reviews until now. According to the global coffee chain, its rollout and overall reception by users has since been described as \u2018unprecedented\u2019. Having launched on Thursday, Odyssey was previously being tried out by beta testers, with further testers being added […]<\/p>\n","protected":false},"author":3,"featured_media":43165,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"fifu_image_url":"https:\/\/www.blockchaingamer.biz\/wp-content\/uploads\/2022\/09\/SBX20220909-Starbucks-Odyssey-Feature-Image.png","fifu_image_alt":"","footnotes":""},"categories":[575],"tags":[],"class_list":["post-43164","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-crypto-gaming"],"yoast_head":"\n