{"id":12767,"date":"2022-04-01T14:09:54","date_gmt":"2022-04-01T18:09:54","guid":{"rendered":"https:\/\/pley2win.com\/crypto-gaming\/future-proof-your-game-with-new-monetisation-strategies-beyond-traditional-mobile-advertising\/"},"modified":"2022-04-01T14:09:54","modified_gmt":"2022-04-01T18:09:54","slug":"future-proof-your-game-with-new-monetisation-strategies-beyond-traditional-mobile-advertising","status":"publish","type":"post","link":"https:\/\/pley2win.com\/?p=12767","title":{"rendered":"Future-proof your game with new monetisation strategies beyond traditional mobile advertising"},"content":{"rendered":"


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Don\u2019t miss your chance to attend the PocketGamer.biz Mobile Monetiser Summit in London next week, an unparalleled opportunity to hear expert tips on mobile monetisation from the biggest names in the industry<\/em><\/p>\n

The rules of mobile monetisation are changing, and it\u2019s time to adapt. The Mobile Monetiser Summit, presented by PocketGamer.biz, is coming to London next week, and you absolutely cannot afford to miss out on this unparalleled opportunity to meet and network with the top developers, publishers and partners all while learning about the key trends in monetisation and the future of mobile advertising.\u00a0<\/p>\n

This free half-day summit is taking place in London next Monday on April 5th, and missing it isn\u2019t an option. This is a prime opportunity to gain exclusive access to cutting-edge insights from experts and thought leaders on all things monetisation \u2013 our experts are sharing the most current, top-tier information on mobile monetisation yet. In this half-day summit, we\u2019re talking about how the rules of monetisation have changed, what the best possible strategies are in 2022 and beyond, and how you can get ahead of the curve in implementing them. We\u2019re also discussing how successful integration of blockchain technology into your game can be a remarkable way of diversifying your monetisation strategies. There will be an abundance of opportunities to connect with the best of the games industry in this intimate gathering. This summit is also taking place right before this year\u2019s Mobile Games Awards and at the exact same venue, so be sure to book your ticket and add that to your schedule and maximise the day\u2019s networking opportunities as much as possible.\u00a0<\/p>\n

Today, we\u2019re giving you a closer look at the topics that our brilliant speakers are discussing at the summit and why it\u2019s essential you attend. Consider it a sneak peek at the unmissable advice about the top monetisation strategies for the future you\u2019ll be getting at the summit. With billions of dollars at play in the app monetisation landscape, you can\u2019t afford to miss out.\u00a0<\/p>\n

Why diversifying your monetisation strategies is key for future growth<\/strong><\/p>\n

Diversifying your revenue streams is key to growing any business. When it comes to games, exploring new methods of monetising your game is essential to ensure that your players won\u2019t tire of facing the same strategies over and over. Players are keen for innovation, including unlocking new facets of the game or elevating their gameplay experience through new \u201cways to pay\u201d. Reducing their exposure to just one type of ad is proven to boost player retention rates, and in order to thrive in the mobile gaming landscape in 2022, a high retention rate is a must-have.<\/p>\n

It\u2019s also important to remember that unlocking fresh new ways to get small amounts of money from a large number of players is better than having just a handful of high-value players investing large sums into your game. If you want your game\u2019s monetisation strategy to be sustainable for an audience that\u2019s ever-growing and ever-changing, diversifying your monetisation strategies can ensure you\u2019re appealing to as many players as possible \u2013 not just the ones willing to shell out the big bucks. This is key to maximising your revenue as well as engaging your user base. Don\u2019t forget that with an increasingly diverse world comes an increasingly diverse player base that you want to make sure you\u2019re able to appeal to in the future.<\/p>\n

Knowing your genre is essential to making the right decisions when it comes to your brand advertising choices. The type of ads that may perform best racing and shooter free-to-play games won\u2019t necessarily be as effective in RPG or simulation games. Knowing exactly what the most effective implementation of non-intrusive ads can be for your game will instantly have you ahead of competition and allow you to focus on other scalable aspects of your business.\u00a0<\/p>\n

Most free ad-based mobile games base their monetisation strategy on intrusive video ads and banner ads that stop gameplay for players, which AudioMob has found considerably hurt retention rates and have the potential to tarnish a brand\u2019s reputation. The experts agree: a winning ad strategy for 2022 should instead be increasingly inclusive of IAP, IAA, in-game brand experiences, subscriptions, battle passes, and more. Non-interruptive advertisements can make a world of difference for both the player experience and for your retention rates and overall revenue, and adopting these is one of the best ways to future-proof your game.<\/p>\n

Don\u2019t be fooled by the previous industry standard. AdInMo\u2019s Developer Trends Survey last year found that more and more developers plan to implement new monetisation strategies focused on non-interruptive in-game ads than any other format, so if you want to stay ahead of the competition, the time to introduce these to your game is now.<\/p>\n

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For anyone looking to stay on top of an increasingly saturated mobile app gaming market, getting exclusive insights from experts at the cutting edge of mobile app gaming monetisation is an absolute must. If you attend our free London summit entirely dedicated to upping your monetisation strategy for 2022, you can get the secret sauce from incredible experts that are paving the way for new monetisation strategies.\u00a0<\/p>\n

Benefits to a future-proof, well-planned ad strategy for your game<\/strong><\/p>\n

Long gone are the days where intrusive ads are the best standard that free mobile gaming apps can offer. Without a well-planned ad strategy that is tailored to your specific game and your players, you\u2019re missing out on all the benefits of providing your users with the most personalised experience they can have while enjoying your app and ensuring that your loyal player base stays with you for the long haul. Here are just a few of the massive benefits you could enjoy from a better ad strategy in your game:<\/p>\n

So, can you really afford to miss out on an unparalleled opportunity to maximise your ad revenue? There are billions<\/em>, you read that right, of dollars at stake if you get your monetisation strategy right \u2013 getting your insights from the ones making the big bucks in the field can make a world of a difference in your revenue.<\/p>\n

All the intel on the future of mobile monetisation technology<\/strong><\/p>\n

With a market valuation of $41 billion in 2021, non-fungible tokens (NFTs) are something you can\u2019t afford to not know about at this point. If you\u2019re planning for scaling opportunities in the future and staying ahead of the competition when it comes to monetisation opportunities, there is no overlooking digital asset ownership. Tap into the emerging technology of metaverses and blockchain technology and learn all about integrating NFTs into your future projects and how it can benefit you at our summit. We have experts with proven case studies of success in the field joining us to discuss this next week, and you don\u2019t want to miss out on the chance to connect with them and hear all their top tactics and tips to get your share of the booming crypto market.\u00a0<\/p>\n

Summit sneak peek<\/strong><\/p>\n

Now that you have an idea of the topics we\u2019ll be discussing at length at the summit, we\u2019re giving you an exclusive sneak peek at the actual topics that the experts will be talking about. There\u2019s even more discussions we have in store for you at the summit, this is merely a brief glimpse into what you can expect to hear when you attend.<\/p>\n